Instead of passively waiting for people to stumble upon your store to buy from you, go out and actively find prospects instead of passively waiting for them to sign up or reach out to you.
On forums, Q&A sites (such as Yahoo Answers or Quora), and social media sites such as Facebook and Twitter, look for questions that are being asked that are relevant to what your dog business provides.
Then answer the following questions. ensuring that you provide value first dog info and foremost in your responses. Getting more exposure for your dog business, establishing yourself as an authority in your niche, and starting to build a following are all benefits of trust between you and potential customers, which could lead to some sales in the future.
Other examples include finding back pain sufferers and offering them some tips that you think might help them, followed by invitation to come to your clinic for a free initial adjustment or consultation if you’re a chiropractor.
To drive people into your main offer, you could find people who are interested in weight loss, give them a few tips on how to lose weight, and then link to a longer video or blog post of yours with even more tips, perhaps with an offer to sign-up for a free newsletter.
For example, when I first started out online, I decided to be an affiliate for some diamond sites (where I’d earn 5 to 15 per cent per sale through my link) instead of waiting for leads to come to me. Searching the internet for leads of people asking questions about diamonds, trying to see if they found a good deal, etc., I’d then offer to do a free analysis for them for no charge. Most of the time, I’d find better deals through one of the sites I was an affiliate for, pass on my affiliate link to that diamond and make a nice commission if they bought it through my link. That’s why we did it this way. He appeared to be a super nice guy helping them out (even if I mentioned that it was an affiliate link).
The power of going to leads rather than waiting for them to come to you should not be underestimated. Remember that this doesn’t just apply to consumer leads. For example, when looking for potential partners, you can use the same methods and reach out to them as soon as possible. For example, you could reach out to media contacts to see if they’d be interested in publishing an article or story about a topic in which you’re an expert in your niche. Even dedicating a few minutes a week to this can have enormous benefits for you.
Despite the fact that you can manually search for leads on the internet, there are tools like WebFire.com that can assist you with this and more.
Instead of waiting for leads to come to you, go out in search of them. Look for relevant questions on forums, Q&A sites (such as Yahoo Answers), and social media (such as Facebook, Twitter, etc.) You can increase your exposure and sales by answering these questions and providing good value.
Check out a demo of WebFire’s tools here and take advantage of a special offer if you need help finding prospects interested in what you have to offer. Web Fire
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